More people access the web with mobile devices such as smartphones and tablets than desktop and laptop computers. Thus, Google requires websites to be mobile-friendly to show up in mobile search results. So, it is essential to have your site optimized for mobile. To find...Read More
These days it’s easy to find a low-cost option for your website if you are willing to build it yourself. But to have a beautiful, professional-looking website that will meet your business’s needs, you need a professional web developer and designer. But why? What can...Read More
We often hear the terms web design and web development used interchangeably. Likewise, it can be difficult for someone outside of the industry, and even those within it, to know the difference between a web designer and a web developer. Is there even a difference?...Read More
When you work with Iceberg Web Design, you are working with an entire team of website development and design professionals. But just who are these penguins who are hard at work helping you connect with your customers? Today, we are talking with our Code Penguin:...Read More
Happy Holidays from Iceberg Web Design Everyone knows 2020 has been challenging. This year, more than any, it is so important that we hold tight to the little things that bring us moments of joy. Here at Iceberg, we decided to share some of...Read More
You’re a savvy business owner. You know that an updated website is needed to reach your target market, bring in leads, and grow your business. You have been agonizing over this for months, maybe years, but continually run into barriers that prevent you from improving...Read More
One of the questions we always get from potential customers is, “How long will it take to build my site?” It can be a tough one to answer until we do some deeper digging. A website is never one-size-fits-all. Some take as little as six...Read More
There’s a saying some people use when they need to leave a social situation. “I’ve gotta bounce!” Keeping this in mind makes understanding what a bounce rate is on your website. The bounce rate is what percentage of people go to your website and then...Read More
When you work with Iceberg Web Design, You are working with an entire team of web marketing professionals. But just who are these people who are hard at work helping you connect with your customers? For the next couple of months, we will be profiling...Read More
Most people would agree that 2020 has been a year, unlike any other. There have been a lot of ups and downs. The good news is that means there have been some ups. Those ups are the focus of today’s post as we look...Read More
At Iceberg, we love to read about ways to do business better, whether marketing, sales, content writing, development, and design, or being part of a team that does all of the above. We even have a book club where we read and discuss a book...Read More
In 2019, Black Friday brick-and-mortar retail sales fell by 6.2% from sales in 2018. During that same time, brick-and-mortar sales on Thanksgiving Day rose 2.3%, which explains some of the run-off. It should come as no surprise that the real hit came from online sales....Read More
Early websites were text-heavy, with a few images sprinkled throughout the pages. Today’s websites have large, high-quality photos that dominate every page of your site. Finding the right ones are essential. Unfortunately, many people take shortcuts that are not in line with best practices. Here...Read More
Every morning you get up and throw on some clothes. Your sense of style has likely been shaped over time. Perhaps you are eclectic, fun, all-business, feminine, or downright casual. Whatever your style, it is an outward expression of you, a message you send to...Read More
When including a blog on your website, one question inevitably comes up: Should you allow comments? This is something on which even the experts can’t seem to agree. Even influencer Michael Hyatt took some time to decide. He removed his comment section for a year...Read More
A mission statement defines your goals as an individual or those of your organization or company. Sharing your mission with the world and explaining what the future holds for you or your brand will help you forge more meaningful connections with your prospective and current...Read More
