Responding to negative reviews can be stressful as a business owner. No one likes to get negative reviews, but it is bound to happen sometime. If you don’t respond quickly, you could lose the customer who wrote the evaluation as well as other potential customers that read the review. 53% of customers expect businesses to...Read More
No matter how great the product or service a business offers is, there is no chance of it selling if no one knows about it. This inescapable reality is the driving force behind all marketing methods as businesses push and compete to be seen by consumers. From taking ads out in newspapers and magazines to...Read More
If you have a Google My Business profile set up, users can rate and review your business on Google and then your ranking and reviews will show right in the search results page when your business is searched on Google. This is an extremely powerful tool for increasing trust and credibility with prospective customers. Although...Read More
How do you make it a no brainer for your customers to have the confidence to reach out regarding your products or services? One important aspect is to have a high number of authentic positive reviews about your company. Ask your recent satisfied customers for some feedback. Let them know that reviews are vital...Read More
Many businesses face the same struggle with their marketing. How do I generate a high number of qualified phone calls? This post focuses on some best practices to increase qualified phone calls to sales and customer service representatives. Make it easy for your visitors to find your digits May seem pretty obvious, but many websites...Read More
Online reviews are a great marketing tool for your business. According to BrightLocal’s 2016 survey: 92% of consumers read reviews online. A growing number of consumers form their opinion of a company after reading just 1-3 reviews (40% in 2016 up from 29% in 2014). Unfortunately, even if you do everything to prevent a bad...Read More
Throughout this blog series we’ve been guiding you through expanding your online presence by developing social media profiles, setting up a Google My Business page, creating a keyword list and enriching your content with your target keywords. The final aspect of your online presence that you should be paying attention to is your online reputation. What...Read More
