Anyone with a website has heard the term, “search engine optimization” (SEO). But how do you achieve it for your site? There are many things that go into making your site appealing to readers and the bots that crawl the web, indexing relevant pages and ranking them for Google and other search engines. Have you...Read More

No matter how great the product or service a business offers is, there is no chance of it selling if no one knows about it. This inescapable reality is the driving force behind all marketing methods as businesses push and compete to be seen by consumers. From taking ads out in newspapers and magazines to...Read More

Are you receiving a lot of traffic on your website, but not seeing the leads? Here are 5 easy things you can do TODAY to increase conversions.Read More

As more and more of our daily activities shift to being online, it makes sense that most shopping happens online as well. Almost every company sells their products online and it’s a mystery as to how they stay competitive, especially during the busiest shopping time of the year… Well, let’s clear things up with a few...Read More

Making sense of something as complex as SEO and it’s importance for your website is best explained with an analogy–your website is like a garden and the SEO tasks are the maintenance. To ensure continual growth of the plants, tasks like pulling weeds, watering plants, and distributing fertilizer are necessary. The same goes for you...Read More

Many businesses face the same struggle with their marketing.  How do I generate a high number of qualified phone calls?  This post focuses on some best practices to increase qualified phone calls to sales and customer service representatives. Make it easy for your visitors to find your digits May seem pretty obvious, but many websites...Read More

Here at Iceberg Web Design, we are always striving to make our web site development process as easy and painless as we can for our clients.  A huge component of a successful web development project is clear communication between all parties involved and often times a web development project can seemingly drag on, or appear to...Read More

You have a law firm website that you’re proud of—the design is fresh and responsive, and the copy is current and compelling. But no one is finding your site. With little traffic comes minimal leads. One way to turn this around is to add a blog to your law firm website. If you have heard...Read More

We have all heard about business blogs before, but why should you have one?  What are the real benefits to this? Is it worth it for your business?  Here are some reasons why you should have a business blog:   A business blog builds credibility. Consumers are more likely to make a purchase or become...Read More

Your website is the most important advertising tool you have to market your business.  It only makes sense that you want to choose the best designer to build the face of your online marketing reputation, right?  With so many web developers and freelancers available at the click of your finger, it can get frustrating deciding...Read More