Everyone is always talking about blogging, this article is a blog, blogging, blog, blog…You get the point, it’s a big deal. Did you know that a blog on your e-commerce website can increase brand exposure while showcasing your products, customer support, knowledge, and expertise. Increase Exposure Companies that blog have 97% more inbound links. Source: Hubspot...Read More

If you decide to sell a product online, you have many options to choose from when looking for software to power your online store. The most popular website publishing platform today is WordPress. In fact, more than 25% of all websites today are powered by WordPress, with the closest competitors not even coming close. WordPress...Read More

Back in 2014, a convincing Google Phishing scam hit the inboxes of millions of people. This phishing scam was cloaked as shared files on Google Docs, with a link to edit/view the document. Clicking on the document would bring up a very convincing login screen – which was, in fact, not associate with Google at all. Today,...Read More

We’ve covered a lot of ground in this blog series. First we talked about maximizing your online presence. Then we demystified Google My Business. In our last post we walked through keyword research.  Once you have completed your keyword research and developed your list of keywords, the next step is to target those keywords in your content....Read More

Recently, we talked about what your online presence is and why it is important to your company. We also gave you our Top 5 Tips for Generating Leads with Social Media. In this blog post we are going to demystify Google My Business. What is Google My Business? Have you ever wondered why some businesses show up...Read More

Choosing a Content Management System (CMS) can be a daunting task. Between Joomla, ModX, Ruby on Rails, Drupal, Concrete5, DotNetNuke, Umbraco, TinyCMS, and WordPress, among others, there are certainly plenty of options to choose from.   In this article we discuss why we build a vast majority of our websites in WordPress and what advantages it...Read More

Here at Iceberg Web Design, we are always striving to make our web site development process as easy and painless as we can for our clients.  A huge component of a successful web development project is clear communication between all parties involved and often times a web development project can seemingly drag on, or appear to...Read More

Optimizing the way in which your customers move through you’re sales process to being a customer is of the utmost importance.  There are many ways that potential customers may get lost while moving through the Sales process.  These are often referred to as cracks in the funnel.  Learning how to plug these cracks will get...Read More

A sales funnel is a V shaped diagram that represents the journey potential customers go through to becoming customers. There are a series of steps they go through before they are turned from a prospect into a client. Moving from noticing your business at the wide part, to interacting directly with one of your representatives,...Read More

Working on my last home improvement project, I realized I always end up working the fastest and smartest when I have the correct equipment and tools in my arsenal. It’s seriously ridiculous how much faster and efficient a project gets finished with the right tool in your belt! You may be asking yourself, what does this...Read More