At Iceberg Web Design, we have an entire team of penguins dedicated to helping you solve your business dilemmas with web-based solutions. Our newest developer is Josh Smith. Today in our Penguin Profile, we will be talking to Josh to learn more about him and what he does at Iceberg.

Josh | Senior Developer Penguin

How long have you been working for Iceberg? 

I started working at Iceberg in February, 2021.

Have your duties changed since you first started working here? 

Even though I haven’t been at Iceberg all that long, I’ve worked on some really exciting projects. I really enjoy the mix of working on new projects and providing support to existing customers.

What do you do for Iceberg’s customers? 

I help our customers create or enhance their online presence in a way that reflects their business values and goals. Using the latest web technologies, I make sure that our solutions work well and follow the highest standards for functionality, accessibility, and design.

What’s your favorite part of your job? 

I really enjoy working with customers and coming up with innovative solutions. I also like constantly learning the latest in digital technology and marketing. 

What is your #1 goal when working with a customer? 

My #1 goal is to understand the customer, what their business objectives are, and how we can bring all of their vision to their website.

In what other industries have you worked? 

I’ve worked in IT, product development, ecommerce, digital marketing and web development.

Tell us a bit about your family (including pets): 

My wife and I have 2 kids, a dog and a couple fish.

Do you have any hobbies/special interests? 

I enjoy playing guitar, discovering new music, reading great books, and mountain biking with the family.

What is something about you that might surprise your customers and co-workers? 

My wife and I have taken on many DIY home & garden projects over the years. Our kids are now reaching the age where it’s fun to teach them some of the skills we’ve learned.

Describe your perfect day: 

Wake up early enough to watch the sunrise with a good cup of coffee. Then a day filled with some work, reading, listening to music and a bike or motorcycle ride. And a perfect day would always include trying out a new recipe and having time to cook a great meal.

Science or History? Which is your favorite and why? 

I really like both, but as a sociology major, I’ve probably studied a lot more history and do find it fascinating how much history repeats itself.

If you were guaranteed the correct answer to one question, what would you ask? 

What is the secret to eternal happiness?

What is your best piece of advice? It can be about anything. 

“Life moves pretty fast. If you don’t stop and look around once in a while, you could miss it.”

Connect with Josh and the Iceberg Team

Thank you, Josh, for sharing a bit about yourself for this week’s Penguin Profile. And thank you for all you do to build our customer’s website projects in a way that will meet their business objectives even better than they imagined possible. 

Learn more about The Iceberg Team. Read Some Of Iceberg’s Reviews!

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When you work with Iceberg Web Design, you work with an entire team of web marketing professionals. But just who are these people who are hard at work helping you connect with your customers? For the next couple of months, we will be profiling our team of penguins. Today we are talking with our Project Penguin: Mariann Martin. Mariann is our Project Manager, so every website client we take on will work with her throughout the website creation process.

Mariann | Project Penguin

As Iceberg’s Project Manager, Mariann keeps everything running smoothly and on track. She is adept at identifying potential problems and prevents issues from arising with her proactive approach.

How long have you worked for Iceberg?

Since April 17th, 2017

Have your duties changed since you first started working here?

Yes, I started as the CSR (Customer Service Representative), Project Manager, accounts receivable person.  Then I added content writing to that role.  After that, I dropped the CSR role.  And then added the VP of Finance role and dropped the content writing. Now I’m the Project Manager and VP of Finance

What do you do for Iceberg’s customers?

I am the main point of contact for customers when they have an open, active project.  I plan and organize their project within their scope of work and schedule our product calendar. I also handle all client billing.

What’s your favorite part of your job?

I like learning about the different businesses we serve.

What is your #1 goal when working with a customer?

To deliver on time and in scope.  Preferably early and over-deliver.

In what other industries have you worked?

Radio, Retail, and Automotive

Tell us a bit about your family (including pets):

I have a husband named Alexander (whom I call Alex). We got married in 2019.

Do you have any hobbies/special interests?

We keep plants, a lot of them, and hope to have someday a conservatory or year-round greenhouse full of them.

Although I have not done this much in recent years due to lack of space, I also sew. I hope to be able to do it more when I have a dedicated space for it soon. In addition, I love to make clothes from my designs.

Describe your perfect day:

To be at home with my husband and later have friends and family over for brunch and games.

Science or History? Which is your favorite and why?

Definitely history. It’s fascinating.  The history you learn in school is so limited, so there is always more out there to learn.

If you were guaranteed the correct answer to one question, what would you ask?

What are the meanings of life, the universe, and everything?

What is your best piece of advice? It can be about anything.

Drink more water.

Connect With Mariann or the Iceberg Team

There you have it. Thank you, Mariann, for sharing a bit about yourself for this week’s Penguin Profile. And thank you for all you do to keep our customer’s website projects running smoothly. 

Learn more about The Iceberg Team. Read Some Of Iceberg’s Reviews!

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At Iceberg Web Design, you get to have a dedicated partner with an invested team working for your business’s interests. Each month we have been featuring each of our team members in a profile post, so you can get to know the penguins better. This month, we are talking to Heather Erickson, our SEO Content Writer.

Heather | SEO Content Writer

I’m an SEO content writer and head of the content department at Iceberg Web Design. I was a freelancer, contracting with Iceberg from November 2019 until July of 2020, when Iceberg hired me to be on staff full-time.

Have your duties changed since you first started working here?

I started writing blog posts for customers who subscribe to our SEO writing services. That involves researching the business and the things about which their customers are concerned. Then, I write articles about those topics. I might be writing for a lawyer and an electrician one day, and the next, I could be writing for a roofer and a flooring company. So, I get a lot of variety.

Over time, I started taking on website projects. That’s an entirely different type of writing, but the same SEO principles apply.

What do you do for Iceberg’s customers?

Every website project that I write content for starts with a content interview. I prepare for the interview by doing some preliminary research and deciding what I need to prioritize since I will only have an hour with the client. That time can go very fast!

My job is to gather enough information from the content interview to put the business owner’s passion for what they do into words. I need to do it in a way that evokes trust and assurance to customers and gets customers excited about working with the business—all while making the copy search engine-friendly.

The process includes writing a couple of drafts to ensure I get all of the details right. Once I have delivered the final copy to development, I am pretty finished, other than checking the site before it goes live for any potential issues.

What’s your favorite part of your job?

My childhood dream job was to be a detective, so I love the content interviews and the research. I get to pull out important details to get an accurate picture to have on the website. Plus, I love getting to know our customers. It’s the one chance I have to really connect with them.

What is your #1 goal when working with a customer?

My number one goal is to help create a website that will fulfill their business’s needs. Sometimes that means they want sales. Other times they want to hire new staff because of high turnover. I love finding ways that their website can make their job easier. The truth is, we do much more than build websites. We build business solutions that happen to look like websites.

In what other industries have you worked?

Haha. You name it. I’ve been a nursing assistant, a waitress, a cashier, a trainer in restaurants. I guess I like the service industry. I was also a realtor for about ten years. My favorite job was homeschooling my kids. I got them through to college, which they each started at the age of 16.

Tell us a bit about your family (including pets):

I’m a widow. My husband had lung cancer for seven years before his death in 2019. Our kids are Matt (17), Samantha (19), and Summer (22). Summer just got married, so now I have a son-in-law, too! I have a gerbil. My youngest kids are allergic, or I would get something more interactive.

Do you have any hobbies/special interests?

I hunt wild mushrooms and am involved in the Minnesota Mycological Society. I also carve Wooden Duck Decoys. I don’t hunt, but I love the carving process. I enjoy learning Spanish, as well. I like learning anything.

What is something about you that might surprise your customers and co-workers?

I’m a true crime junkie.

Describe your perfect day:

Perfect weather, 72* with no humidity and a soft breeze rustling through the trees. I get to spend the day in the woods. I can walk, look for mushrooms, read, take a nap, relax. That sounds amazing to me.

Science or History? Which is your favorite and why?

I think history, though it is tough to choose. I love the stories that are attached to history. There are science stories, as well, but they aren’t well known.

If you were guaranteed the correct answer to one question, what would you ask?

“What should I do?” The key thing is to save that question for the most crucial moment—a pivotal point in time.

What is your best piece of advice? It can be about anything.

If you can learn from your mistakes, you turn them into life lessons. Then, they are no longer regrets or wasted moments in time.

My second-best piece of advice is to contact us at Iceberg Web Design for all of your website needs! 

Connect With Heather or the Iceberg Team

Learn more about The Iceberg Team. Read Some Of Iceberg’s Reviews!

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When you work with Iceberg Web Design, you get to have a dedicated partner with an invested team in your business’s interests. Each month we have been featuring each of our team members in a profile post, so you can get to know the penguins better. This month, we are talking to Hattie McCoy, our Marketing & SEO Penguin! 

Hattie | Marketing & SEO

How long have you been working for Iceberg?

 Over eight whole months! 

Have your duties changed since you first started working here?

 Duties are evolving but absolutely fit under the umbrella of my title.

What do you do for Iceberg’s customers?

I am privileged to work with many different types of companies on their SEO and Digital Marketing goals. The job varies by company but can include reputation management, Optimizing web pages to better-fit lead goals, google my business set up and monitoring, Google Ads, Keyword research, email campaigns, and more.

What’s your favorite part of your job?

I appreciate that the job looks a little different each day. I learn more about businesses and figure out how to better serve their customers, and I help them meet their milestones, whatever they may be.  We work with a lot of local businesses, and it’s great to be able to see the impact we can make to the small business and the local community.

What is your #1 goal when working with a customer?

I think paramount of my job is to make sure I am on the same page with our Customers. I need to understand their business well enough to speak to it and find out what they are looking for from their qualified leads/ customers. I think the plan is to be collaborative while making the dial turn for the business.

In what other industries have you worked?

I have worked in many jobs. Including radio, retail, custom perfumes, credit unions, data centers, and more! I have also moved from Iowa to Colorado to Minnesota. I think my varied experiences have made me a good fit in this position to work with very different businesses.

Tell us a bit about your family (including pets):

My husband, Mike, is an electrician who has the biggest heart and always wants to make sure everyone is having a great time. My dog Gimi is a 5-year-old Lab- Mutt that is a large (100 lbs) baby. I am also expecting a tiny human addition to my family in March 2021. I am excited to be a new mom! 

Do you have any hobbies/special interests?

I enjoy reading, playing video games, board games, binge-watching tv shows, hiking, swimming, trying new foods, and the occasional craft time. 

What is something about you that might surprise your customers and co-workers?

That I am an open book, and not much is super surprising. 

Describe your perfect day:

Great food, great company, great weather, and I’m there. 

Science or History? Which is your favorite and why?

It’s a tough choice because I think it’s good for everyone to know and appreciate both at least a little. I think I am probably a better history student, but I could easily get into a few specific science fields. I’ve always been pretty fascinated with psychology, and I think it probably draws a little on both history and science. 

If you were guaranteed the correct answer to one question, what would you ask?

How can I make the best positive impact?

What is your best piece of advice? It can be about anything

Some of our biggest disappointments are the expectations that we have that cannot be met. A lot of things are out of anyone’s control. Do the best you can with what you have, and you may find that there are a million ways to yes. 

Connect With Hattie or the Iceberg Team

Learn more about The Iceberg Team, Read Some Of Iceberg’s Reviews or Connect with Hattie on Linkedin!

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When you work with Iceberg Web Design, you will meet their entire team of web marketing professionals. Each of us on the team has a unique role in making sure that your website becomes a powerful tool for your business. But who are these penguins who are helping you connect with your customers? Recently, we’ve been profiling our team of penguins.

Over the past couple of months, we’ve been introducing you to some of the Penguins at Team Iceberg. Next up to bat is..

LENNY!  Just kidding it’s his dad, Shane Bader, Vice President of Sales and Marketing! 

Shane | VP of Sales & Marketing

How long have you been working for Iceberg?

Nearly five years

Have your duties changed since you first started working here? 

Yes. I started in sales and have since taken on the role of heading up the marketing department.

What do you do for Iceberg’s customers? 

I consult with our customers on their website and digital marketing goals.  From there, I provide a solution that will attain these goals. 

What’s your favorite part of your job? 

Building long-lasting relationships with both our customers and our team members. 

What is your number one goal when working with a customer? 

To see them succeed. After working with Iceberg for almost five years, I hear quite a bit about [our clients’] successes. While working together on a project, we get to know their business well.  Then we see the direct results of them achieving their goals like:  A home builder we work with built 50 homes beyond what they predicted they would; An irrigation company that we started working with four years ago now has a staff and full-time work. A roofing company we work with more than doubled their traffic and leads from last year. It’s great to see clients succeed.

In what other industries have you worked? 

I have worked as an insurance agent, bartender, and sales director.

Tell us a bit about your family (including pets). 

My wife’s name is Britta, and we have a daughter named Adilyn, who is nearly two. We also have a four-year-old dog named Lenny. We adopted him from a rescue organization called  Secondhand Hounds.

Lenny is pictured at the top!

Do you have any hobbies or special interests? 

I like to hike, fish, and enjoy the outdoors. I also play music. I have turntables and mix records for house and techno.

What is something about you that might surprise your customers and co-workers?

I’m on a Kickball Team called the Cannibalz.

Describe your perfect day.

A day in a fishing boat with friends and family on a Minnesota lake.

Science or History? Which is your favorite and why? 

History, I like to learn how things happened. I love music documentaries and biographies.

If you were guaranteed the correct answer to one question, what would you ask?

What is the missing link in human evolution?

What is your best piece of advice? It can be about anything.

Stay positive through life’s challenges. 

Find out more!

Connect with Shane on LinkedIn.  For all of your online marketing needs, you can contact us at Iceberg Web Design.

 Contact Iceberg Web Design today to see what we can do for your business today! 

Read Our Reviews

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